After much ado, it turned out to be nothing.
Amazon said Thursday it was canceling plans to build a headquarters campus in New York City because of local opposition.
“There are a number of folks on the ground who oppose our presence,” Amazon spokeswoman Jodi Seth said. “We don’t think there’s a path forward in terms of working with them over the long term.”
The company issued a statement shortly before noon saying it did not intend to reopen its search for a second headquarters at this time, but would continue with plans to put at least 25,000 jobs in Arlington in Northern Virginia and 5,000 in Nashville.
Here in the Rochester area, there were months of hype about HQ2, with areas wishing and hoping and praying they’d be chosen, even though it was clear from that start that only a big urban area with a well-developed mass transit system was going to satisfy Amazon.