It’s a little more than 4 months before the election, and Trump’s campaign is learning how to send email:
Since members of the British Parliament have complained about receiving several fundraising emails from Donald Trump, politicians in several other foreign countries have revealed that they’ve also been flooded with email requests for donations from Trump.
Members of parliament in Australia, Iceland, Denmark, and Finland have all received the emails, according to news reports and tweets from the politicians.
Trump’s campaign made an elementary mistake in its first digital solicitation for donations last Tuesday: it used a new domain, Because Trump’s email solicitation was sent from a new domain, a lot of spam filters caught the campaign.
From a digital marketing perspective, it was a disaster: due to spam filters, an incredible 60 percent of Trump’s appeals never even made it to individual inboxes, per Return Path’s data.
Even if Trump wants to send email from a dozen different domains, this problem is easy to solve, and I’ve solved it many times for clients (I don’t do email solicitation, btw, so I’m certainly nothing close to an expert).